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BUS 403: Strategic Management: Research Sources

This should replace an existing guide for Professor Vandana Rao's BUS 403, Strategic Management, Class

Getting Information on a Publicly Traded Company

The company's own website will be helpful for the company's view of itself and for some data it is required to make public. Visit the website and look for a page for "Shareholders" or "Investors."

Context

Use the peer-reviewed research below to put your business study in its proper environment.

Library Catalog

To get to the Library catalog, click here or go to https://mmm.summon.serialssolutions.com/#!/ or to http://www.mmm.edu > Inside MMC > Library > Advanced Search. Enter the terms that most precisely describe your search: "fast fashion industry" or Nike, with quotes if you want the computer to read the words together. Transfer your data to a Word document and save it. You'll waste more time trying to relocate a source than any other step in a term paper.

Databases A - Z

While e-books permit more rapid publication in book-length form, sometimes it's best to consult the periodical literature on the topic. For that you want a database. Which database? Start by clicking here, or by going to https://mmm-library.libguides.com/az.php, or to Marymount Manhattan College > Quick links > Library > Databases A-Z (scroll down the page to find the image-link). You can scroll the whole list or choose a subject from the box on the upper left.

You might also review the suggestion regarding E-Journals A-Z on the "Current Events Presentation" page.

Need Statistics?

For more on SWOT Analysis, see our Lib Guide:

https://mmm-library.libguides.com/c.php?g=952001